Category Archives: App Store Spotlight

App Store Description

Libby App Store Description Spotlight

An App Store Description should be easy to read, informative and engaging. Updating descriptions for current events, seasonality and specials can keep the app timely and users informed. For today’s App Store Spotlight, we look at Libby, a virtual library app for ebooks and audiobooks, and see how its description conveys information about the app.

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App Store Screenshot

Pigment App Store Screenshot Spotlight

An App Store Screenshot is an opportunity to visually present an app while describing its functionality. For apps like Pigment, an adult coloring book app, it is key to show users the patterns and artwork they can make on it. For today’s App Store Spotlight, we look at Pigment’s App Store Screenshots and see how they present the app to its users.

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App Store Video

Angry Birds AR App Store Video Spotlight

The App Store Video shows an app in action, letting users see what they can get from it in a visually engaging way. Apps and mobile games can benefit from including videos on their app store listings, as a good video can help improve conversions. For today’s App Store Spotlight, we look at Angry Birds AR: Isle of Pigs, an augmented reality version of the popular mobile game. How does Angry Birds AR use its App Store Videos to market the app?

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App Store Description

Tokaido App Store Description Spotlight

The App Store Description can delve into an app’s features and details, draw users in with promises of exciting gameplay and highlight what users and critics think. For today’s App Store Spotlight, we look at the description for Tokaido, a mobile app based on a popular board game. The game developers recently made it free to download, so how can they use the description to highlight its value and bring in new users?

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