Apple has rolled out several changes to the App Store Review Guidelines, encompassing rules for advertising, gambling apps, VPNs and more. These changes may impact how several apps are built and marketed, so app developers should pay close attention to the changes and how it may impact their App Store Optimization.Continue reading
We’re over half-way through 2018 and revenues are on the rise for the app economy. Between the two app stores, though, which one is seeing higher profits? More importantly, why?