Tag Archives: Keyword Ranking

How to Optimize App Store Keywords

When you’re choosing your keywords for your app, you want to make sure you’re getting the ones that will help your visibility and downloads. You want users to find your app in searches, which will require targeting keywords that are in-demand and related to your app, then working to increase your rankings for them. As keyword optimization is a central part of App Store Optimization, we’ll review how to optimize your App Store keywords.

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App Store Keyword Search Volume: What You Need to Know

Choosing the right keywords can make a big difference in your app’s success. They’ll help determine what users will see your app and how many searches it will appear in, so choosing what keywords you’ll want is a major part of App Store Optimization. The App Store keyword search volume is one of the most important things to consider when choosing your keywords, so here are some things you’ll want to know when deciding.

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App Store Keyword Ranking: Why it Matters and How You Can Improve Yours

For an app to thrive on the App Store, it needs visibility in searches. The days where an app’s category ranking determines its success are long gone – today, keyword rankings are what matter the most, as the majority of app discovery takes place in search. As a major factor of App Store Optimization is improving your keyword rankings, one should understand how they work on the App Store and why they’re important.

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App Store Keyword Rules to Remember

When optimizing your app for the App Store, it’s important to choose your keywords wisely. Your keywords will determine what searches your app can show up in, and searches make up 70% of app discoverability, so the importance of keywords for App Store Optimization cannot be overstated. With that in mind, here are some App Store keyword rules and best practices you’ll want to know when optimizing your app.

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Keyword Rankings

Understanding Total Keyword Rankings

Keywords are essential for getting noticed in the App Store and Google Play Store – not just the keywords with the highest search volumes or a few you’ve picked out, but all of them. In order to reach users, you need to show up in searches. If you want to improve your visibility in search, you need to understand the total scope of your app’s visibility. Understanding the keywords you rank for is one of the cornerstones of App Store Optimization, so let’s take a look at why it’s important.

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